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Marketing and promotion Program |
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Dairy Farm has the marketing and promotion program which is provided the cooperation of media development and public relation strategies to every franchise members. Moreover, the company arranges the local and regional marketing and media planning as well as approving the copy rights for using Dairy Farm brand, media and trademark to all local franchises. A number of various events will be held to support sale and marketing. There will also be the Local Strategic Marketing (LSM) which is given to the franchise members.
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